Marcus Hines, founder of Marketing Implant Consulting, shares the 3 keys to generating full-arch growth, plus why dentists need to learn to present treatment, not just do it and whether you should lead with value or price.
Dr. Sean Mohtashami, founder of 4MInstitute for Dentists, joins the show to talk about why 40 million Americans need full-arch treatment, the biggest hangups blocking dentists from succeeding in the space, and whether young practice owners are better off focusing on full-arch or GP.
Dr. Brian Evans, an oral surgeon at SD Oral, Facial & Implant Surgery, talks with Gary about why dentists new to full arch should find a clinical mentor, why competing for the lowest price isn’t usually a good idea, and whether dental tourism is ever worth the risk.
Stacy Feffer-Farley, co-founder of Full Arch Sales Academy, returns to the show to share the biggest mistakes dentists make when presenting treatment, why sales doesn’t have to be a dirty word, and how to overcome the top patient objections to full arch.
Dr. Tarun Agarwal, founder and CEO of 3D Dentists, joins Gary to talk about why full-arch practices need to offer a product menu, which patients are most ready to accept treatment, and why dentists need to remember that for patients, full-arch is scary.
In Part 2 of our exclusive interview with S3 Smiles Armand Jusuf, join Gary to learn more about how the rapidly evolving field of guided surgery can make it easier for dentists to offer high-quality full-arch treatment.

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